Mascara, One of the most important cosmetics in your beauty bag

Mascara, the do’s and don’ts of one of the most important pieces of makeup in your beauty bag. Thank goodness for us, it has transformed over the years and it has been invented and reinvented hundreds of times. 

Choosing your Mascara:

With so many choices of mascara brands in the market place, you first need to determine your budget. Mascara prices can range from $3.00 to $50.00 depending on the brand. Concerned about safety ratings, The Environmental Working Group (EWG) EWG's Skin Deep database provides you with easy-to-navigate safety ratings for a wide range of products and ingredients on the market. They have reviewed and tested over 1500+ mascaras. It is a good place to start if you are concerned on the safety of the mascara you are thinking about purchasing.

Choosing the Brush:

Curved, Short Bristles, Large Bristles, Comb Like, etc. Depending on the length of your lashes and the look you want to achieve, the magic of mascara lies in the brush.  Luckily for us, many manufacturers state what the ideal outcome will be based on the brush type.

Lengthen and Curl Your Lashes

Curling eyelashes make your eyes look wider & brighter. In my opinion, I like Metal Eyelash Curlers better than plastic. Carefully align the tool with your lashes and hold for five to ten seconds. Then apply one or two light coats of mascara to extend lashes to their maximum length.

Keep It Clean

Using proper eye makeup remover. Always be sure to take off all Makeup before going to bed, especially mascara.  It prevents breakage to your eyelashes and reduces your risk of an eye infection.

Mascara Safety

Never swap or share your cosmetics, especially mascara. One of the most important safety precautions you can take is replacing your mascara every 3 months. According to the FDA “The shelf life for eye-area cosmetics is more limited than for other product because of repeated microbial exposure during use by the consumer and the risk of eye infections, some industry experts recommend replacing mascara 3 months after purchase. If mascara becomes dry, discard it. Do not add water or, even worse, saliva to moisten it, because that will introduce bacteria into the product. If you have an eye infection, consult a physician immediately, stop using all eye-area cosmetics, and discard those you were using when the infection occurred”. 

Picture courtesy of Glamour Daze, Read more on 

Mascara – Maybel Williams and The Maybelline Story: http://glamourdaze.com/2012/10/mascara-maybel-williams-and-the-maybelline-story.html